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Data Analytics
Ideal Startups to Invest
I created this Tableau dashboard as part of a marketing class project to analyze performance trends across 26 entities. The visualization highlights top and bottom performers, with averages that reveal growth opportunities and market positioning. By transforming raw data into an engaging, interactive format, I demonstrated how data visualization can be applied in marketing to uncover insights, guide decisions, and communicate findings effectively.
Loss-Making States
I created this Tableau dashboard for a marketing class project to examine regional losses across states. The dataset highlights Illinois and Texas as significant loss-making regions, with Texas showing more than twice the negative value of Illinois. The dashboard was designed to clearly compare state-level performance, making financial risk areas easy to identify. By translating raw figures into a visual narrative, I demonstrated how data visualization can be used in marketing and business contexts to communicate challenges and support data-driven strategy.
Accident Analysis
I developed this Tableau dashboard for a marketing class project to visualize accident severity across 157 cities. The analysis revealed Phoenix and Tucson as the highest-incidence cities, with 22,532 and 11,028 accidents respectively, while most other cities reported fewer than 100. By turning raw counts into an interactive map and charts, the dashboard makes it easy to identify high-risk regions and compare urban and smaller city patterns. This project demonstrates my ability to transform large datasets into clear, actionable visuals that communicate key insights effectively.
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